Martha Needed More Martha
Martha had built a busy and successful marketing consultancy and wanted to keep growing it – but without building a team of employees.
As a solopreneur, everything ultimately landed with her. Alongside the valuable client-facing work, marketing strategy and plans for growing the business, there was a constant stream of admin, research, repetitive tasks and behind-the-scenes organisation that still needed to happen.
Martha knew her time was better spent doing the work her clients pay for and developing the next stage of her business. She needed reliable support she could trust to take ownership of the other work – and get it right without creating more back-and-forth for her.
Making Room for the Marketing Magic
We started by taking a few recurring responsibilities off Martha’s plate, including research, inbox support and day-to-day admin and organisation.
As we got to know eachother and learn about how Martha works, we were able to take on more. Our support has grown to include drafting and organising content, carrying out research, managing recurring tasks and making sure things keep moving behind the scenes.
Importantly, Martha doesn’t have to spend her time constantly checking or correcting our work. We ask the right questions, understand what’s needed and take care to get things right first time – reducing the back-and-forth and giving her support she can genuinely rely on.
More Time. More Revenue. More Martha.
Martha has been able to put more of her time into client delivery, strategy and the most valuable parts of her business. And that extra capacity has translated into measurable business growth. Over the year, Martha achieved:
- 30% increase in service revenue
- Generating 8% return on her investment in our support
Most importantly, she’s been able to grow her business in the way she wanted. Martha gets to spend more of her time doing what she does brilliantly, while knowing the work behind the scenes is in safe hands.
